McDonalds
social media
I played a key role in creating dynamic social media campaigns for McDonald’s, collaborating with a talented team to concept and craft visually compelling posts and strategic messaging. This opportunity allowed me to blend creativity with strategic execution, resulting in impactful campaigns that celebrated the brand. My involvement in the RFP that won McDonald’s as a client was pivotal in paving the way for this successful collaboration.
Campaign Development:
• Concept, and execute campaigns
Creative Execution:
• Collaborated with team to create mini campaigns for social
• Direct art for video
• Photography for photo-only posts
My Role:
• Concept ideas for the campaigns
• Guide our creative team through ideation, design, and execution phases
• Work with McDonald’s legal team to ensure branding guidelines
Results:
The campaigns had significant success boosting engagement with social media content.
Photography for social posts
